Women in Business Sales Masterclass – How to Sell Authentically

Tuesday, 30 October 2018
09:30 - 12:00
Cambridge, UK
£0.00 - £25.00

Sales is the lifeblood of any business, but it is also an area in business that we often feel particularly negative towards. This masterclass is set to change that. It aims to send you back to your businesses with a new and focused approach that will make the sales process feel more comfortable, more you, bringing you and your business more success.

  • Do you think sales is a pushy, horrible thing to do?
  • Do the sales buzz words turn you off?
  • Do you avoid doing sales if you can?
  • When you do try doing sales, do you feel lack of confidence holds you back?
  • Do you wonder why people aren’t buying your wonderful offering?
  • Do you struggle to put across the value of what you do?
  • Does your business need more sales?

If you have answered yes to any of those then this Sales Masterclass is for you.

This morning masterclass is being held by Jan Cavelle, whose achievements in sales within her own companies were recognised at the National Sales Awards by their prestigious Decade of Excellence individual award.

She will talk you through why we have the image of sales that we do, why it is out-dated and no longer relevant. She will talk you through why women can be exceptionally good at sales, while remaining authentic to their true natures and using the areas they are especially strong in.

She will also change your perception of value and talk you through the sales process so that you understand the steps better and why none of them need be remotely sleazy.

How you benefit:

  • By unblocking your mind to the inaccurate perception of sales, you will immediately be more positive about doing it.
  • You will understand the sales process better.
  • You will gain in confidence in meetings and when selling.
  • You will gain a better understanding of where value lies.
    You will achieve better customer relationships as a result of better selling techniques.
  • You will return to your businesses with more confidence and feeling happier to undertake the whole sales process – with the inevitable outcome of increasing your chances of success.
  • Bring in more sales into your business and have a targeted approached throughout the business year.

Masterclass Agenda:

9:30: Registration and mingle
9:45 : Introduction by all
10:15: Masterclass by Jan Cavelle: How to Sell Authentically
11:30: Mix and mingle
12.00: Event close

Thank you Ashtons Legal for hosting this event.

Our events will help you to:

  • Get outside your comfort zone and expand your network.
  • Learn and build your business and leadership skills.
  • Build your business and create new relationships.
  • Raise your profile and business to prospective customers.
  • Work through your business challenges by sharing and using others as a sounding board.
  • Gain business ideas and inspiration to drive your own business forward.
  • Develop your presenting and networking skills in a safe and supportive environment

This event is open to members and non-members and usually attracts between 15-25 people. Limited places at this event, book today to secure your place and we can’t wait to see you there.

Invest in Yourself:

ENTERPRISE MEMBERS – FREE TO ATTEND and included in your membership. See membership benefits HERE


Non-Member / Digital Subscribers – £25.00 +VAT

Refreshments included. Eventbrite fees apply.

We have three formats, each format is held once per quarter on a rotational basis, and include:

  1. Mixer – Invited guest speaker sharing their entrepreneurial journey along with informal networking where you can introduce yourself to others and build your network.
  2. Mastermind – networking and peer to peer support designed to help you navigate through challenges. Solve problems with input and advice from business coaches and other group members.
  3. Masterclass – business skills and leadership development training joined by an expert in their field.


About Jan Cavelle: 

Jan is a business coach specialising in strategic and business-growth coaching, drawing on several decades of founding and growing businesses to the multi million pound mark and winning several business awards, both regional and national, along the way. She is committed to working with people so that they align their business to a size and style that suits them as individuals. Jan does some public speaking and hold workshops on a variety of topics, sales in particular. She also writes for a number of publications in the UK and abroad including Real Business and takes a small number of copywriting clients where she feels she can bring value to the business. www.jancavelle.co.uk

About the Rising Network: A vibrant network empowering women to reach their true potential. We do this by creating a supportive learning environment online and at face to face events where tools, strategies and techniques can be learnt, enabling women to advance both professionally and personally. For more information and to join us visit our membership page.

09:30 – 09:45: Registration and Networking
09:45 – 10:15: Introduction by all
10:15 – 11:30: Masterclass by Jan Cavelle: How to Sell Authentically & Get Results
11:30 – 12.00: Networking
12.00: Event close