Rising Festival Workshop: Personal Branding & Your Future Self
This very special workshop will be led by Matt Higgs, senior planner at Cambridge-based creative agency KISS. Having worked with clients including Tesco, Coca-Cola and Bayer, Matt knows a thing or two about branding and messaging, and in this workshop he’ll use that experience to show the importance of your own personal brand: how to make yourself stand out from the crowd.
You’ll complete two tasks over the course of the workshop. In the first, you’ll identify exactly what your own personal brand is, and whether this matches up with the image you actually want to portray to the world. In the second, Matt will encourage you to think about your future and what you want your life to look like in five years’ time, including what and where you want to be – and the best way for you to get there.
You can expect to leave the workshop with a greater focus on your personal goals and a much better idea of how playing to your individual strengths is the key to making yourself stand out in a competitive environment.
The topics covered in this and every other workshop will be followed up in greater depth in extended sessions available through the Rising Network as part of our 12-month Programme of Change.